Privacy Policy

Last updated: June 1, 2026

Welcome to Tenr ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.

By accessing or using Tenr, you agree to this Privacy Policy. Please read it carefully. If you do not agree with our policies, please do not access or use our services.

1. Information We Collect

We collect several types of information from and about users of our platform:

• Personal Information: First and last name, phone number, email address, LinkedIn profile URL, and referral information.
• Biometric and Facial Data: When you choose to complete identity verification, we collect a real-time liveness selfie and process facial geometry to compare your face against your profile photos. This data is classified as sensitive personal information. See Section 6 for full details.
• Profile Photos: Photos you upload to your dating profile, which may be analyzed by automated systems to provide feedback and improve our services. See Section 7 for details.
• AI-Generated Evaluations: Holistic scores, written summaries, and improvement suggestions generated by automated AI analysis of your profile photo set, stored as part of your account record.
• Usage Data: Information about how you interact with our platform, including access times, pages viewed, and the routes you use to navigate our site.
• Device Information: Information about the device you use to access our platform, including hardware model, operating system, unique device identifiers, and mobile network information.
• Location Data: General location information derived from your IP address.
• Cookies and Similar Technologies: We use cookies and similar tracking technologies to track activity on our platform and hold certain information.

2. How We Collect Information

We collect information through:

• Direct Interactions: Information you provide when you register, join our waitlist, or communicate with us.
• Automated Technologies: As you navigate through our platform, we may use cookies, server logs, and other similar technologies to collect usage data. We also use automated AI systems to analyze profile photos you upload.
• Third Parties: We may receive information about you from third parties such as business partners, analytics providers, and social media platforms.

3. How We Use Your Information

We use the information we collect to:

• Manage your waitlist position and application status
• Send SMS notifications about waitlist status and important updates
• Process and manage referrals
• Verify your identity and confirm your profile photos represent you
• Provide AI-generated feedback on your profile photo set to help improve your presentation to potential matches
• Provide, maintain, and improve our services
• Understand how users interact with our platform
• Detect, prevent, and address technical issues
• Respond to your requests, comments, or questions
• Fulfill any other purpose for which you provide it
• Carry out our obligations and enforce our rights

4. Legal Basis for Processing

We process your personal information based on:

• Consent: You have given us consent to process your personal data for specific purposes.
• Contractual Necessity: Processing is necessary for the performance of a contract with you.
• Legitimate Interests: Processing is necessary for our legitimate interests, provided those interests do not override your fundamental rights and freedoms.
• Legal Obligation: Processing is necessary to comply with a legal obligation.

5. GDPR-Specific Disclosures

Tenr Technologies LLC is the controller of your personal data for purposes of the General Data Protection Regulation ("GDPR") and the UK GDPR. You can contact us about privacy matters at support@tenr.co. EU and UK users may also contact our representative at the same address, and we will route your inquiry to personnel trained on GDPR compliance.

We rely on adequacy decisions, standard contractual clauses, and other legally recognized safeguards when transferring personal data from the European Economic Area (EEA) or United Kingdom to the United States. You may request a copy of the relevant safeguards by emailing us.

If you are located in the EEA or UK, you have the right to lodge a complaint with your local supervisory authority and to withdraw consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

Automated decision-making (Article 22): Certain features of our platform, including AI-generated photo evaluations, involve automated processing of your data. Photo scores and recommendations are generated automatically without human review. These outputs are informational suggestions and do not produce legal or similarly significant effects. If you would like human review of any automated feedback, contact us at support@tenr.co.

6. Identity Verification and Biometric Data

To access certain features — including matching and communication tools — you may be asked to complete a selfie liveness check. This section describes how we handle the biometric data collected during that process.

What we collect

• A real-time liveness selfie captured through your device camera during the verification flow.
• Facial geometry and biometric data derived from that selfie and from your existing profile photos, used solely to confirm you are who your photos represent.
• Your verification result (verified, not verified, or pending manual review) and associated metadata (timestamp, match scores).

How we use it

Your biometric data is used exclusively to verify that your profile photos accurately represent you. We do not use it for advertising, tracking, or any purpose unrelated to identity verification.

Third-party processing

Your liveness selfie is transmitted to AWS Rekognition, a facial analysis service provided by Amazon Web Services, for liveness detection and face comparison. AWS processes this data solely on our behalf and is contractually prohibited from using it for any other purpose. We do not sell, lease, trade, or otherwise disclose your biometric data to any other third party.

Retention and deletion

Your verification selfie is stored in a private, encrypted storage bucket. We retain it for a maximum of twelve (12) months from the date of verification, after which it is permanently deleted. Verification metadata (result and scores, but not the image itself) may be retained for longer as part of your account record. You may request earlier deletion by contacting us at support@tenr.co.

Illinois residents (BIPA)

If you are an Illinois resident, your consent to biometric data collection is obtained in our Terms of Service before any biometric data is collected. You may revoke consent at any time by contacting us at support@tenr.co, though revocation may limit access to certain features. We do not profit from your biometric data.

7. AI-Powered Photo Analysis

Tenr uses artificial intelligence to analyze your profile photos and provide personalized feedback on how your photo set presents to potential matches. This section explains how that process works and what data is involved.

What we collect and store

• Your profile photos are transmitted to third-party AI services (described below) for analysis.
• Technical image quality attributes derived from automated analysis, such as sharpness, brightness, and face count.
• AI-generated evaluations including a holistic score, written summary, identified strengths, and improvement suggestions. These are stored as part of your account record.
• Metadata associated with each evaluation, including which photos were analyzed and when.

How we use it

AI photo evaluations are used to provide you with personalized suggestions for improving your profile. We may also use aggregated, de-identified evaluation data to improve our services. We do not use your photo evaluations for advertising and do not sell them to third parties.

Third-party processors

• Anthropic: Your profile photos are transmitted to Anthropic's Claude API, an AI service, for holistic visual analysis to generate photo feedback. Anthropic processes this data solely on our behalf under data processing agreements and is prohibited from using your photos for its own purposes.
• AWS Rekognition: Technical image quality signals (such as sharpness, brightness, and face count) may be derived from your profile photos using Amazon Web Services Rekognition.

Retention and deletion

AI-generated photo evaluations are retained as part of your account record. You may request deletion of your evaluations at any time by contacting us at support@tenr.co.

Nature of AI feedback

Photo feedback is generated automatically by AI models without human review. It is provided for informational purposes only and does not constitute professional advice. AI models can make errors, and feedback may not reflect the views of all potential matches. You are not required to act on any suggestion.

8. SMS Communications

When you provide your phone number, you consent to receive SMS messages from Tenr regarding:

• One-time verification codes for account authentication
• Nomination invitations when referred by an existing member
• Match notifications when paired with another member
• Date reminders prior to scheduled video dates
• Important account notifications

You can opt out of SMS messages at any time by replying STOP to any message. Reply HELP for help. Message and data rates may apply. Message frequency varies based on your account activity and status.

Tenr does not sell, share, rent, or otherwise disclose personal information or SMS consent to third parties for their own marketing purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

9. Information Sharing and Disclosure

We do not sell or share your personal information, including for cross-context behavioral advertising. We may share your information:

• With Your Consent: We may share your information when you direct us to do so.
• Service Providers: We may share information with third-party vendors, consultants, and other service providers who need access to such information to carry out work on our behalf. This includes AWS Rekognition (identity verification and image analysis) and Anthropic (AI-powered photo feedback). These providers are contractually prohibited from using your data for their own purposes.
• Business Transfers: If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities.
• Protection of Rights: We may disclose information to protect and defend our rights, property, or safety, or those of our users or others.

10. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. We will securely delete or anonymize your information when it is no longer needed for these purposes.

11. Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of sensitive data
• Regular security assessments
• Access controls and authentication procedures
• Secure data storage and transmission

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

12. Your Data Protection Rights

Depending on your location, you may have certain rights regarding your personal information:

• Access: You may request copies of your personal information.
• Rectification: You may request that we correct inaccurate information.
• Erasure: You may request that we delete your personal information in certain circumstances.
• Restriction: You may request that we restrict the processing of your information in certain circumstances.
• Data Portability: You may request to receive your personal information in a structured, commonly used, and machine-readable format.
• Objection: You may object to our processing of your personal information in certain circumstances, including automated processing such as AI photo evaluations.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section.

13. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we learn we have collected or received personal information from a child under 18 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 18, please contact us.

14. International Data Transfers

Your information may be transferred to, and maintained on, computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction. If you are located outside the United States and choose to provide information to us, please note that we transfer the data to the United States and process it there. Profile photos transmitted to Anthropic and AWS Rekognition for AI analysis are also processed in the United States.

15. Third-Party Links and Services

Our platform may contain links to third-party websites, services, or applications that are not owned or controlled by us. This Privacy Policy applies only to our platform. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party websites or services. We encourage you to review the privacy policies of any third-party websites or services that you visit.

16. Cookies Policy

We use cookies and similar tracking technologies to track activity on our platform and hold certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier.

Types of cookies we use:

• Essential Cookies: Necessary for the operation of our platform.
• Analytical/Performance Cookies: Allow us to recognize and count the number of visitors and see how visitors move around our platform.
• Functionality Cookies: Enable us to personalize content and remember your preferences.
• Targeting Cookies: Record your visit to our platform, the pages you have visited, and the links you have followed.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our platform.

17. Changes to Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

If we make material changes to this policy, we will notify you through email or through a notice on our home page.

18. California Privacy Rights

If you are a California resident, you have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• The right to know what personal information we collect about you
• The right to request deletion of your personal information
• The right to opt-out of the sale of your personal information
• The right to non-discrimination for exercising your privacy rights
• The right to limit the use and disclosure of sensitive personal information

Biometric data is "sensitive personal information" under the CPRA. You have the right to direct us to limit our use of your biometric data to only what is necessary to verify your identity. To exercise this right, contact us at support@tenr.co.

We do not sell or share personal information as those terms are defined under the CPRA, but you may still submit requests to know or delete, or to limit our use of sensitive personal information using the contact methods below.

To exercise these rights, please contact us using the information in the "Contact Us" section.

19. Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

Email: support@tenr.co

We will respond to your inquiries as soon as possible, typically within 30 days.

20. Child Safety & CSAE Reporting

We have a zero-tolerance policy toward child sexual abuse and exploitation (CSAE). Any content or activity that exploits or endangers children is strictly prohibited on our platform.

We utilize a combination of automated tools and manual review to detect and remove content that violates this policy.

If you encounter any content or behavior that you believe may involve CSAE, please report it immediately to support@tenr.co. We investigate all reports and cooperate with law enforcement as required by law.

Our platform is not intended for use by individuals under the age of 18.